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April 03, 2007

EMI and Apple sign "ground-breaking" iTunes agreement

A "ground-breaking" agreement signed between EMI and Apple means that consumers will be able to download tracks from iTunes without the restrictive DRM software.

From next month, songs by bands such as Gorillaz and Coldplay can be downloaded without the anti-piracy software which previously stopped people from making copies or playing them on mp3 players other than the iPod , the Metro reports.

Over half of the songs on iTunes will be available in this format by the end of the year, according to Apple chief executive Steve Jobs.

The downloads will be "virtually indistinguishable" from their original recordings, as the quality of the tracks is increased.

Eric Nicoli, EMI chief executive, said: "We believe that offering consumers the opportunity to buy higher quality tracks and listen to them on the device or platform of their choice will boost sales of digital music."

He added that the goal is to give consumers "the best possible digital music experience".

DRM-free updates of songs already purchased can also be bought for 20 pence per iTune.

© 2006 Adfero Ltd

Posted by ipodworld at April 3, 2007 09:06 AM

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